Photo Credit: Fitbit
Fitbit Ace 3 has been launched, aimed at kids aged six and up. The fitness band is the first product to be launched after Google closed its $2.1-billion (roughly Rs. 15,320 crore) acquisition deal of Fitbit in January this year. The Fitbit Ace 3 comes with a touchscreen PMOLED display and offers up to eight days of battery life on a single charge. The tracker is also water resistant up to 50 metres, making it suitable for light swimming sessions. Apart from all-day activity tracking, the Ace 3 also offers reminders to move.
Fitbit Ace 3 is priced at $99.95 (roughly Rs. 7,300) in the US. It comes with a silicone band and adjustable clasp. The fitness band is offered in two colour options – Black/ Sport Red and Cosmic Blue/ Astro Green.
Announcing the launch in a blog post on Tuesday, Fitbit said that it will also be bringing two special bands based on the Minions characters from the Despicable Me movie franchise. These new bands will be available in Despicable Blue and Mischief Black colour options. Customers can purchase bands separately for $29.95 (roughly Rs. 2,200).
Fitbit Ace 3 is currently up for pre-orders via the official Fitbit website. Shipping starts on a global basis from March 15.
Fitbit Ace 3 has been designed to make fitness activities fun for kids, with motivating challenges and more similar features. The fitness band offers all-day activity tracking that shows parents detailed actions of their children. It also shows animated clock faces and rewards children with virtual badges for fitness achievements. It also comes with sleep tracking, bedtime reminders, and silent alarms.
The new fitness band from the Google-owned company packs a touchscreen PMOLED display that sits within the adjustable silicone band. It comes with a LiPo battery that takes two hours to fully charge and offer up to eight days of life, depending on how rigorously it's being used.
For connectivity, Fitbit Ace 3 comes with Bluetooth v4.2 support. In terms of storage, the wearable saves seven days of minute-by-minute motion data and stores daily totals for over 30 days. As mentioned, the fitness band is swimproof, with water resistance of up to 50 metres.
Interestingly, Fitbit notes the Ace 3 "includes sensors for heart rate tracking; they are deactivated and cannot be turned on." Gadgets 360 reached out to the company seeking clarity on the reason behind the deactivation. To this, the company responded:
Fitbit's main goal behind launching an Ace 3 is to make fitness fun for kids and inspire the entire family to embrace an active lifestyle by building healthy habits together.
From our research, we've found that parents prioritized the following when looking for an activity tracker for their kids: affordability and basic features like activity, steps, and sleep tracking, along with long battery life and being splash-proof. Based on our research, we decided not to enable HR on Ace 3.
We do not have any plans to enable heart rate tracking, and if we were ever to enable heart rate tracking on our kid's products we would only do so with parental consent.
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