"Our wireless product innovations were well-received in 2015. Grind Wireless will continue our mission to launch headphone in style that change consumers' expectations of Bluetooth product's aesthetics and acoustic performance," said Amlan Bhattacharjya, founder and CEO of Brandeyes Distributors Pvt. Ltd, the official distributor for Skullcandy in India.
The Grind Wireless features a similar design and look as the Grind 2.0, and has an added integrated amplifier to enhance the sound over Bluetooth. The headset boasts of a battery life of up to 12 hours on a full charge, while the right earcup integrates microphone, call, track and volume controls to easily control the headset and music.
The Skullcandy Grind Wireless headphones will initially be available exclusively at Croma for one month, following which availability will be expanded to other stores all over the country as well as online.
Skullcandy's last major launch in India were the Uproar BT headphones, which were priced at Rs. 5,999 at launch but are now available online for around Rs. 3,500. The Utah, USA-based company is a specialist in headphones and other personal audio equipment, and is known for making stylish and attractively designed headphones.