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Mitashi Launches 50-Inch Smart LED TV With Android 4.4 at Rs. 51,990

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Mitashi Launches 50-Inch Smart LED TV With Android 4.4 at Rs. 51,990
Mitashi has announced the availability of its newest 50-inch full-HD Smart LED TV, the MiDE050v01. The new TV features an Android 4.4-based user interface for smart functionality and retails at Rs. 51,990.

Apart from a 1920x1080 pixel 50-inch LED screen and Android 4.4, the new Mitashi TV also features a 500,000:1 dynamic contrast ratio, USB plug-and-play functionality with support for 27 video formats, three HDMI inputs, one 'PC input', Wi-Fi and Ethernet connectivity, as well as a dual-core processor with 512MB RAM. It comes with a three-year limited warranty.

The Indian brand unveiled the new TV at an event in Mumbai that was also attended by some members of the Rajasthan Royals IPL team, including team captain Shane Watson and star player Ajinkya Rahane.

The company now has a wide range of TVs, with prices starting from Rs. 6,990 for the 15-inch 768p TV, and going up to Rs. 1,15,000 for the flagship 65-inch full-HD LED TV. The latest 50-inch TV is Mitashi's entry into a hotly contested category, and offers a decent spec sheet. However, considering that the Micromax 49-inch 4K TV offers a higher 3840x2160 pixel resolution and more features at a lower price, it's interesting to see if there will be any takers for the new Mitashi TV.

Mitashi was launched in 1998 in Mumbai and has been producing toys and educational products for children since then. The brand also produces a line of gaming products and consumer electronics, and recently forayed into the TV and air-conditioner businesses.


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Ali Pardiwala

Ali has over eight years of experience in the technology space, specialising in writing about all kinds of audio gear and TVs. He’s reviewed all kinds of headphones, speakers, audio gear, and televisions over the years, and is the in-house expert on all gadgets with screens and audio drivers. He is of the firm belief that truly wireless earphones are the future, and will always recommend a 4K TV, but not necessarily a smart TV. In his spare time, Ali likes to watch TV shows and movies ...More

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