Customers can avail the service by dialling *756# or sending SMS IFA to 56756.
"The 'Internet for All' initiative will encourage the uninitiated to learn more about the Internet as a tool for education, banking, shopping, and entertainment, while gaining access to a world of opportunity that the Internet opens for us all," said Sashi Shankar, Chief Marketing Officer, Idea Cellular, in a statement.
"We believe that Internet adoption can be accelerated at the grass-root level if existing internet users introduce their un-connected friends and family to adopt the service, thereby transforming their lives," he added.
Idea personalises this service by sending periodic information on how to use free data to the non-Internet user.
The notifications are also sent to the initiator on the progress of Internet usage made by the person nominated by them.