Facebook-owned photo-messaging app Instagram appears to be re-branding to include the parent company's name as part of its own.
The unified platform would have a collective user-base of over 2.6 billion people and Zuckerberg aims to help them cross-communicate across the apps, the media had reported.
Earlier in March, Instagram co-founders Kevin Systrom and Mike Krieger spoke at the 2019 South By South West (SXSW) Conference and Festivals at Austin, Texas, since leaving Facebook last September, sore about losing independence within the Zuckerberg-led company.
"Instagram co-founder @kevin mentioned during SXSW 2019 that Instagram's autonomy has been being reduced. And this new branding is showing it," Wong added.
Neither Facebook nor Instagram has released an official statement on the subject as yet.