Samsung Galaxy M21 has received a price cut in India. The price of the phone now starts at Rs. 12,699 on Amazon and at Rs. 13,199 via offline retailers in the country. It had earlier reportedly received a price hike due to the increase in tax on mobile phones from 12 percent to 18 percent. To recall, Samsung Galaxy M21 was launched in India in March with 6,000mAh battery and triple rear cameras. Samsung has also announced that it has started the sales of its smartphones and consumer electronics products via e-commerce websites and Samsung.com for consumers living in Orange and Green zones.
The Galaxy M21 was launched by Samsung in India in March at Rs. 13,499 for the 4GB+64GB (RAM+ROM) variant. The 6GB+128GB variant was launched at Rs. 15,499. It then received a price hike due to increase in GST rates on mobiles phones. As a result, the prices went up to Rs. 14,222 and Rs. 16,499 respectively. After the recent reduction in prices, you can by the more modest variant of the two for Rs. 13,199 and the other one for Rs. 15,499. Interestingly, the consumers buying the phone from Amazon.in will get it even cheaper. The phone is available via Amazon at Rs. 12,699 for the 4GB RAM variant and at Rs. 14,999 for the 6GB RAM variant.
The Samsung Galaxy M21 features include Android 10 with One UI 2.0 on top, a 6.4-inch full-HD+ Super AMOLED display, an octa-core Exynos 9611 SoC with up to 6GB of LPDDR4x RAM, a triple rear camera setup (48-megapixel + 8-megapixel sensor + 5-megapixel depth sensor), a 20-megapixel front camera, up to 128GB of onboard storage xpandable via microSD card (up to 512GB), a rear fingerprint sensor, and finally, a massive 6,000mAh battery.
Coronavirus hits smartphone shipments
According to a recent report by Counterpoint Research, the shipment of smartphones in India grew by a “modest” 4 percent due to coronavirus in Q1 2020. An overall decline of 10 percent for the full calendar year has been estimated in the report. The recent price-cut for the Galaxy M21 could be one of the strategies of Samsung to offset the impact of coronavirus on the sale of the phones.
Editor's Note: The story has been updated to include news about the sales of Samsung phones via its website and e-commerce firms, and the cheaper pricing on Amazon India.
In 2020, will WhatsApp get the killer feature that every Indian is waiting for? Samsung Galaxy S20 in India? We discussed this on Orbital, our weekly technology podcast, which you can subscribe to via Apple Podcasts or RSS, download the episode, or just hit the play button below.