OnePlus is all set to launch the OnePlus 3 flagship smartphone on Tuesday. For the launch event, the company has introduced an Android app for live streaming - the OnePlus 3 Launch: The Loop - which is available for download via Google Play. The OnePlus 3 virtual launch event will begin at 10.00pm IST (12:30pm EDT). For the first two hours, the OnePlus 3 will go on sale via The Loop app, claimed to be the "world's first global VR shopping experience." The smartphone will then go on sale via the OnePlus website from 12:30am IST on June 15 (or 3.00pm EDT June 14), and via Amazon in India.
Co-founder Carl Pei has already confirmed details on the buying process, as well as the OnePlus 3 release date. The smartphone won't be sold through an invite system, and will be available for purchase through open sales.
OnePlus has additionally announced that it will be conducting pop-up events in seven cities across the world starting Wednesday. These events will allow users to get an experience with the smartphone first-hand, and purchase the flagship as well. The company also assures goodies for all those first customers. These events will take place in Bengaluru, Berlin, Delhi, London, Mumbai, New York, and Paris. In New Delhi, the pop-up event is from 4pm to 8pm on Wednesday at The Collective, in Mumbai, it is at the same time on Friday, at The Collective, while in Bengaluru, it is the same time on Saturday, at Indelust.
OnePlus ahead of the launch of the OnePlus 3 sold 1,000 units through flash sale in China. The company had set a price of CNY 2,999 (roughly Rs.30,600) for the flash sale, and conducted the sale on June 6.
The smartphone has passed through US and China certifications, and almost all the specification details of the OnePlus 3 have surfaced online. It is expected to sport a brand new design, sport a metal frame, and reinstate NFC.
Based on preliminary leaks, the OnePlus 3 flagship will feature a 5.5-inch full-HD display; will be powered by Qualcomm Snapdragon 820; 6GB of RAM; 64GB storage; 16-megapixel rear camera; 8-megapixel front camera, and a 3000mAh non-removable battery with fast charging support.