Priced at Rs. 6,999, registrations for the Micromax's Yu Yuphoria first flash sale via Amazon began May 12, and ended Monday. The company as of now has not revealed the number of Yuphoria units that will be up for grabs in the first sale day via the company's exclusive online partner. Yu on Wednesday however had confirmed that it received over 500,000 registrations for the first sale of the Yuphoria smartphone. Micromax's pricing for the Yuphoria significantly makes it a direct competitor to Xiaomi's Redmi 2 - which also sells at Rs. 6,999.
Yu Televentures, a subsidiary of Micromax, launched the successor to the Yureka smartphone earlier this month. The Yu Yuphoria features a 5-inch HD (720x1280 pixels) TFT IPS display and sports third-generation Corning Gorilla Glass for protection.
It runs Android 5.0 Lollipop-based Cyanogen OS 12 and is powered by a 1.2GHz quad-core Qualcomm Snapdragon 410 (MSM8916) processor coupled with 2GB of RAM and Adreno 306 GPU. It features 16GB of built-in storage. The dual-SIM based Yuphoria supports 4G and features accelerometer, ambient sensor, proximity sensor, gyroscope, and e-compass.
(Also see: Yu Yuphoria vs. Yu Yureka)
Yuphoria sports an 8-megapixel rear camera with an f/2.2 lens and LED flash while also featuring a 5-megapixel front camera with f/2.0 aperture. Connectivity options on the handset include LTE, 3G, GPRS/ EDGE, Wi-Fi 802.11b/g/n, Bluetooth 4.0, GPS, and Micro-USB. It is backed by a 2230mAh battery, and weighs 143 grams.