The 5 lakh phones, reportedly to be developed by Karbonn mobiles, will include pre-installed acts and dialogues from the movie, videos from the film's making and other trivia relating to Kochadaiyaan.
The key highlight of these phones will be the southern superstar's autograph featured on the front and rear of the devices. The phones will be released along side the movie's launch date. The official pricing details for the exclusive range remain unknown.
Kochadaiyaan is directed by Rajinikanth's daughter Soundarya, with Rajinikanth and Deepika Padukone as lead protagonists. The movie will be dubbed in Telugu and released in Hindi, English and Japanese as well.
Soundarya Rajinikanth is planning the film's release for December 12 this year, coinciding with her father's birthday.