BlackBerry Partners China's TCL to Make BlackBerry-Branded Mobile Devices

  hindi
Share on Facebook Tweet Share Share Reddit Comment
BlackBerry Partners China's TCL to Make BlackBerry-Branded Mobile Devices

BlackBerry Ltd said China's TCL Communication Technology Holdings Ltd would make and sell BlackBerry-branded mobile devices globally, the Canadian smartphone pioneer's first licensing deal since its transition to a software company.

The devices made by TCL, which also makes Alcatel-branded mobile devices, will be coupled with BlackBerry's security software and service suite, the company said on Thursday.

BlackBerry is betting its future on the more profitable business of making software and managing mobile devices after largely ceding the smartphone market to rivals such as Apple and Samsung.

BlackBerry said in September that would outsource the development of its smartphones, and a month later launched its last mobile device - the Android-based DTEK60, which was made under an agreement with TCL.

The new agreement gives TCL, the fourth-largest handset maker in North America, the right to make and sell BlackBerry-branded smartphones in all countries except India, Sri Lanka, Nepal, Bangladesh and Indonesia, some of BlackBerry's biggest handset markets.

BlackBerry in September signed a deal giving Indonesia's BB Merah Putih the rights to make and sell new devices in that country, its largest handset market.

BlackBerry's revenue from software and services was $156 million (roughly Rs. 1,057 crores) in its latest quarter, down from $166 million in the prior quarter. The device business contributed $105 million in revenue.

© Thomson Reuters 2016

For the latest tech news and reviews, follow Gadgets 360 on Twitter, Facebook, and subscribe to our YouTube channel.

Super Mario Run Launched for iOS: Nintendo Investors Dump Stock
Don Bradman Cricket 17 Review
 
 

Advertisement