Twitter, NFL Sign Multi-Year Deal for Live Show

Twitter, NFL Sign Multi-Year Deal for Live Show
  • Twitter will live-stream pre-game coverage and a 30-minute show
  • The live show will be aired five days a week during the NFL season
  • Twitter last month reported a strong user growth

Twitter said on Thursday it signed a multi-year deal with the US National Football League to live-stream pre-game coverage as well as a 30-minute show on the microblogging website.

The live show will be aired on Twitter five days a week during the NFL season, covering news, highlights and pre-game updates, Twitter said.

Twitter already has a partnership with the NFL to broadcast game highlights and analysis.

Live-streaming has been one of Twitter's biggest pushes since last year as it seeks to attract new users, as sports fans increasingly rely on the Internet to watch video.

Over 800 hours of live video across more than 450 events were streamed on Twitter in the first quarter.

Twitter had partnered with the NFL for streaming Thursday-night games during the 2016 regular season, but last month, Amazon beat out the social media site in grabbing the rights to live-stream the games.

Twitter's Chief Financial Officer Anthony Noto previously served as the NFL's finance chief.

Twitter, which has been struggling to attract more users, last month reported its strongest user growth in more than a year.

© Thomson Reuters 2017


For the latest tech news and reviews, follow Gadgets 360 on Twitter, Facebook, and Google News. For the latest videos on gadgets and tech, subscribe to our YouTube channel.

Nokia Phones’ India Launch Likely in First Week of June
German Cyber Agency Chides Yahoo for Not Helping Hacking Probe

Related Stories

Share on Facebook Tweet Snapchat Share Reddit Comment




© Copyright Red Pixels Ventures Limited 2021. All rights reserved.
Listen to the latest songs, only on