Photo Credit: Twitter/ @deepigoyal
Zomato Pro Plus membership has been announced by the company as a limited-time offer for a limited number of users. Deepinder Goyal, the Founder and CEO of Zomato, shared on Twitter that the Pro Plus membership will be available soon and offer all the benefits of Zomato Pro membership as well as additional benefits, but it will by invite-only. Zomato's share prices opened at Rs. 116, a 53 percent premium to the offer price of Rs. 76 in India's biggest IPO this year.
Zomato Pro membership costs Rs. 200 for 90 days and offers benefits like up to 30 percent extra off on food deliveries, up to 40 percent off on dining experiences, and faster delivery. Now the food delivery service has introduced a new membership tier called Zomato Pro Plus, which will offer all these benefits plus a few more. Deepinder Goyal shared on Twitter that Zomato Pro Plus membership will bring unlimited free deliveries, no surge fee, and no distance free. Since it is an invite-only membership system, only a select group of users will be able to subscribe to Zomato Pro Plus membership, which they can find out by opening their Zomato app after 6pm today (Monday, August 2). Pricing varies as per how many days remaining in your current Zomato Pro membership, and whether you're a Edition Black customer - who get it for free.
Goyal also said that Zomato Pro has 1.8 million users as of today, adding that there are a limited number of memberships available. He added that all Zomato Edition Black credit cardholders will automatically be upgraded to Zomato Pro Plus. Others will need to buy the service but pricing for it has not been shared yet. Additionally, Zomato Pro Plus will be available in 41 cities where Zomato Pro is already available.
Zomato was launched in 2008. In April this year, the company filed for an IPO of up to Rs. 8,250 crores seeing the surge in online food orders due to the COVID-19 pandemic. Then last month, it kicked off its IPO at Rs. 9,375 crores, making it India's biggest this year. Fresh shares priced at between Rs. 72 and Rs. 76 were issued as part of the initial public offering.