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Line Pay Mobile Payment Service Launched Alongside Updated v4.8 App

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Line Pay Mobile Payment Service Launched Alongside Updated v4.8 App
Messaging app maker Line on Wednesday announced the global release of its mobile payment service, Line Pay, with the updated Line app version 4.8. Notably, the company had first announced its mobile payment plans in October during Line Conference Tokyo 2014.

The company says that in order to use the Line Pay mobile money transfer and purchasing service, existing Line app users will need to generate a separate and exclusive password that is different from the password used for the Line app.

For even better security, users will be required to verify their Line account on their smartphones each time even if they are making payments on the desktop interface.

"Also, when using payment and other money-transferring features, logging into Line Pay on a new device, or if the user has changed their device for some other reason, the user must enter their Line Pay-exclusive password, preventing the Line Pay features from being used even if a Line account is logged in to by a third party," said company in its press release.

To start with, Line Pay will only support payments on the Line Store, and Line users can register their credit cards to purchase paid content like Line stickers for both Line and Line family apps.

As an introductory offer, Line Pay users will also receive up to 25 percent bonus to their balance, announced the company.

Last week, the company had announced Line Music, a new subscription-based service for online music-streaming in partnership with Sony Music Entertainment and Avex Digital.

In the three-way partnership for Line Music Corporation, Sony Music Entertainment reportedly holds 40 percent share, Avex Digital holds 20 percent share, and the remaining 40 percent is with Line Corporation Japan. Rest of the details are not yet known as yet.
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