Instagram on Thursday introduced some major changes to its user feed. Based on user feedback on its algorithm-based feed, Instagram is making changes to show more posts closer to the chronological order. This means the Facebook-owned photo-sharing application will begin to surface newer posts at the top of the feed. Additionally, the user feed will no longer refresh and go to the top automatically.
In 2016, Instagram had introduced a change in its algorithm where instead of showing users the most recent posts first, the mobile photo-sharing app decided to give higher priority to posts that each user is likely to care about most. However, with the latest development, Instagram says that aim is that "your feed will feel more fresh" by showing more new posts. While Instagram might not be reverting to its old chronological feed, but the change still appears to be a refreshing one.
Additionally, Instagram is also testing a "New Posts" button that will enable users to refresh their feed whenever they wish to, instead of automatically jumping to the top of the feed when the app refreshes. "Tap the button and you'll be taken to new posts at the top of feed - don't tap, and you'll stay where you are. We hope this makes browsing Instagram much more enjoyable," the company explained in a blog post.
Instagram also noted that it will be adding more improvements to its feed over the next few months. Earlier this week, the social media giant had announced a new feature where users can add hashtags and profile links in their bio.