Zomato has temporarily paused its flood relief page launched on Wednesday, which provided meals to flood relief victims, matching every order made on the page with a proportionate contribution from its end.
Zomato's order page for Chennai Flood Relief has posted a ticker that says orders the page will be paused until meals bought so far are distributed.
On Twitter, Zomato's Twitter handle mentioned that restaurants are working hard to keep up with the orders generated online, with distribution teams were stretched.
Zomato said that over 55,000 meals were donated by the general public in the 12 hours the campaign was active. Zomato intends to restart the donation drive once they are able to ensure supply and distribution for the existing orders, which it would match by paying for an additional 55,000 meals from its end.
Zomato's page offered meals to be purchased for two, four, or a hundred people, at Rs. 100, 200, and Rs. 5,000 respectively.
Practo, Paytm, and Zomato were among a handful of startups who offered to help Chennai residents with free talktime, medicines, and food, while Ola, which launched Ola Boats a fortnight ago, created safety zones equipped with relief supplies and first aid.
Telecom operators Airtel, Vodafone, BSNL, Reliance Communications, and Aircel aided subscribers in Chennai with several initiatives including providing a deadline extension on bill payments, free mobile data and prepaid mobile credits.