Indian social networking site Worldfloat has introduced a search engine
that will help users access realtime news, information and images while
Worldfloat.com founder Pushkar Mahatta said the new
feature would help the company widen its userbase. He said the new
feature on India's homegrown social networking site would work like the
search engines of global players like Google and Yahoo.
search engine is one of its kind in India. No other site has the
facility of social networking as well as search engine which sources
news from all over the world on a real-time basis by automatic
algorithms," Mahatta said.
Worldfloat.com, which was launched in
June 2012, claims to have nearly 30 million users in 62 countries across
the world. A substantial number of them are in India.
said with the introduction of new features, Worldfloat has become unique
in many ways as even the global players like Facebook don't have search
"Right now social networking and search engine
are separate media. We want Worldfloat to be a bridge between social
networking and searching the world," Mahatta told IANS.
would soon introduce "sharing" feature in the search engine by which
users will be able to share news and information with other users and
connect with people of common interest, Mahatta said.
interested in technology can meet with the other people interested in
technology; similarly doctors can meet doctors, architects can meet
architects from various cities of the world," he said.
said the company's long-term plan is to create not just a search engine
but a "social search engine" which will help connect people from all
over the world with common interest.
"While Facebook is stuck with
its graph search within its friend circle, Worldfloat is taking a far
wider approach to connect people from all over the world with common
interest," he said.
Along with the news search, Worldfloat has also developed image search facilities.
works like Google images, but it has several additional features like
it sources photographs of news from all over the world in sequence of
time," he said.