Videocon launches four entry-level mobiles starting Rs.1,799

Videocon Mobiles has launched four new affordable handsets under its 'Dost' series. These handsets include V1531+, V1542, V1528 & the V1544. All these handsets have dual-SIM capability and claim to offer long battery life.

The V1542 features a 2.6-inch display, FM radio, Bluetooth, 1.3 megapixel rear camera and  1800 mAh battery. It is available for Rs. 2,099.

While V1528 features a slightly smaller screen which has 2.4-inch TFT display and is priced at Rs. 1,799. Other features of this mobile include 1,500-mAh battery, Bluetooth, FM radio and a 1.3-megapixel rear camera.

The VG1531+ also has 2.4 inch display a 1.3-megapixel camera, and a 1,500-mAh battery. It carries a retail tag of Rs. 1,849.

Lastly, V1544 features a 2.6-inch display and has 3000 mAh battery This handset too has Bluetooth, FM radio and 1.3 megapixel rear camera. It is available in the market for Rs.  2,399.

V1531+, V1542, V1528 & the V1544 also come with some pre-loaded social networking apps like Facebook, Twitter etc. and Movie Juke Box.

Commenting on the launch, Bipin Narang, Marketing Head, Videocon Mobiles said, "We understand that Indian consumers are very connected to long hours of phone usage and less of charging, while being on the move. Keeping the said requirements in mind, we seek to introduce the 'Dost' series of mobile phones which bring to the consumers long hours of battery life and are encapsulated with an excellent product feature set."

"By addressing the demands of the emerging mobile entertainment seeking consumers of the country, we intend to bring to them an appealing mobile device range through which we aim to enhance their mobile experience further and provide them with a device which is aimed to satiate all their mobile needs", he added.

These four handsets are a good addition to the entry level features phones portfolio of Videocon. However this market seems to evolving fast with the launch of low cost Android dual-SIM smartphones. For example, Intex has launched dual-SIM Android phone Aqua 3.2 for Rs. 3,790. This smartphone comes with 3.2-inch capacitive touch screen display and runs on Android 2.3 Gingerbread.

Key features of V1531+

• 2.4-inch 240x320, 262K Color QVGA TFT color Display
• 1.3 MP Camera with video recording
• 1,500 mAh Battery
• Pre-loaded Facebook & Twitter
• A2DP Bluetooth 2.0
• Bright Torch
• Movie Juke Box application (SMV Format)
• Expandable Memory upto 8GB
• MP3, MP4/3GP/SMV
• GPRS / Internet Browser
• FM Radio with FM Recording
• Unlimited auto call recording

Key Features of V1542

• Dual SIM, Dual Standby
• 2.6-inch WQVGA Bright Display
• 1.3MP Camera
• 1800mAh Battery
• Expandable memory upto 16GB
• Wireless FM
• Preloaded Apps: Facebook, Twitter, TOI, ET, Weather
• Movie Juke Box Application