Mobile handset sales in India grew 20.8 percent to 221.6 million units
in 2012, driven by a strong growth in the smartphone category, according
to a study.
The handset sales in the Asia's third largest economy
stood at 183.4 million in 2011, said the study by CyberMedia Research
While smartphones comprised a small chunk of the overall
handset market at about 7 percent, the high-end category grew at a
robust 35.7 per cent to 15.2 million devices in 2012 from 11.2 million
units in 2011, it said.
Feature phones sales grew 19.9 percent to 206.4 million in 2012 from 172.2 million in the previous year, the report said.
we see a huge market 'hype' around smartphones, the fact remains that
the India mobile handset market is still dominated by shipments of
feature phones. On the other hand, smartphone shipments are growing
fast," CMR Lead Analyst (Telecoms Practice) Faisal Kawoosa said.
indicates India is still a 'new phone' market, where feature phones
contribute to the bulk of shipments compared to replacements or
upgrades, he added.
Finnish mobile phone maker Nokia led the
overall market with 21.8 percent share, followed by Korean giant Samsung
(13.7 percent). Indian handset maker Micromax was placed third at 6.6
per cent market share.
The ranking remained same in the feature
phone category, with Nokia garnering 22.5 per cent market share, Samsung
11.5 percent and Micromax 6.5 percent.
However, in the smartphone
category, Samsung was the leader with 43.1 percent share, followed by
Nokia (13.3 percent) and Sony (8.2 percent) in 2012.
BlackBerry was at third spot during January-June 2012 period, Sony
Mobiles displaced the former when the overall sales for 2012 were taken
into account, CMR said.