Micromax, which is intently eyeing the smartphone space, has launched
two new Android smartphones in the Indian market - Superfone Canvas A100
and Superfone Pixel A90.
Micromax Canvas A100 sports a huge 5-inch
screen with 854x480 pixels resolution . It is a dual-SIM device that
runs on Android Ice Cream Sandwich and has 1GHz dual-core processor
on-board. A100 also comes with a 5 megapixel camera with LED flash,
2000 mAh battery, 4GB internal memory and can be expanded up to 32 GB
with the help of a microSD card slot. It will be available for Rs.
On the other hand, Micromax
Superfone Pixel A90 comes with a 4.3-inch Super-AMOLED screen with a
resolution of 800X480pixels. This smartphone too has a 1GHz dual-core
processor and runs on Ice Cream Sandwich. It packs in 1600 mAh battery
and 8 megapixel rear camera with LED flash and 0.3 megapixel front
camera. The market operating price of this smartphone is Rs. 12,990.
these smartphones come with Micromax's voice assistant AISHA
pre-installed and will be available in the market from Friday (August
Ajay Sharma, who is heading the smartphone division at
Micromax says, "We are currently the second largest vendour for Android
devices in the country and our target is to be the second largest
smartphone brand in India." Additionally, the company is targeting to
capture 10 percent of the smartphone market. To achieve this target the
company plans to launch at least one smartphone every month for the rest
of the year.
The Indian handset maker already has plans to launch two new smartphones - Ninja3.5 and Ninja 4 in the coming month.
about the Jelly Bean plans, Sharma commented that the company is
targeting to roll out Jelly Bean update for its Android Ice Cream
Sandwich smartphones by early next quarter.