Vision Mobile, an ecosystems analyst firm which releases Developer
Economics Report, a research report that focuses on developer mindshare,
revenue and lead platforms, and other aspects of the eco-system has
made the fourth edition of its annual report public. The report, which
is based on a survey of 3460 developers across 95 countries, reveals
that developer interest is centred around Android and iOS but they're
also looking for a viable alternative. It also notes that app
development for tablets is increasing, as they become more relevant for
iOS, Android and BlackBerry are lead
platforms. This essentially means that the three are the primary
platforms of development for developers, while Windows Phone and HTML
are used by developers as extension platforms to reach out to users not
covered by the lead platforms. 48 percent developers make apps primarily for
iOS, while 44 percent make apps for Android, and 38 percent for BlackBerry.
As per the findings of the report, Android leads mobile developer
mindshare, with 72 percent of developers developing for the platform, an
increase of 4 percentage point increase compared to Vision Mobile's 2012
survey. iOS reported a 5 percentage point drop in mindshare at 56 percent.
HTML5 is the third most popular platform, commanding a 50 percent mindshare.
BlackBerry's mindshare remains stable at 16 percent, while Windows Phone's
mindshare among developers was at 21 percent. The report points out that
Windows Phone needs to penetrate the market and Microsoft's efforts of
funding app development resulted in sub-par apps.
are the ones that developers consider high priority, and are the primary
platforms in terms of app development for them. Mindshare indicates the
developers' intent to create apps for a platform.
at region-wise statistics, Android leads in Asia and Europe, while
development on iOS and Android was almost at the same levels in North
Comparing app development across
devices, the report points out that 64 percent respondents are now developing
for tablets, with iOS leading at 76 percent, Android at 64 percent (an Year on Year
increase of 2 percent), and HTML5 at 71 percent.
The report also mentions that Advertising is now the most popular revenue model for
apps, used by 38 percent of developers in its global sample, but offers the
least in terms of revenue per app. Pay per download comes a close second
at 32 percent, and in-app purchase follows, at 26 percent.The report reveals that
developers that do not develop for Android or iOS generate, on average,
half the revenue of those developers that do.