Electronics major Panasonic India is aiming to clock Rs. 650 crore in
revenues for the full year ended March 2013 from its IT products
Panasonic, which caters to mostly SMEs and large enterprises
for its IT products, on Wednesday also launched 'ToughPad' and Windows
8-powered rugged ultrabook, targetted at government, utilities and
manufacturing sectors in the country.
"Panasonic's system sales
division has been growing at 40 percent and we are looking at closing
the year (with revenue) at Rs. 650 crore. Globally, our Toughbook makes a
strong contribution to revenues and we expect it will be a similar case
in India too," Panasonic India MD System Sales Division Toru Hasegawa
told reporters here.
The 10.1-inch 3G Android tablet PC, ToughPad,
is designed to cater to the needs of healthcare, pharmaceutical and
construction companies as well as the defence sector with its ruggedness
and security features. It is priced at Rs. 75,000 onwards.
The Ultrabook, with its flip over design, can be used as a notebook and a tablet PC. It is priced Rs. 1.3 lakh onwards.
company already has another business rugged laptop SX2 in the Indian
market priced at Rs. 1.25 lakh and will soon launch another semi rugged
laptop (convertible to tablet PC).
"The IT products revenue from
India is one percent of the global IT products. We are confident of
tripling this by 2015," Panasonic Cotp Director IT Products Business
Unit Hide Harada said.
A rugged computer is a device specifically
designed to reliably operate in harsh usage environments and conditions
like strong vibrations, extreme temperatures and wet or dusty
Typical end-user environments for rugged laptops,
tablet PCs and PDAs are field sales, manufacturing, retail, healthcare,
transportation/distribution and the military.